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Issue 123 - January 2012 (2nd Edition) - Page 15

'Switch to Pink Facebook' Survey Scam

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Message appearing on Facebook claims that users can switch the colour of their profile from blue to pink by clicking a link.

Brief Analysis
The message is a survey scam designed to trick users into spamming their friends and providing personal information via various third-party surveys or offers. Users are told that they must complete a survey as a means of verification. However, no matter how many surveys users complete, they will never receive the promised pink profile.

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Detailed analysis and references below example.

Last updated: 6th January 2011
First published: 6th January 2011
Article written by Brett M. Christensen
About Brett Christensen and Hoax-Slayer

Switch To Pink Facebook (Limited Time!) [Link removed]
Say goodbye to the boring blue profile and say hello to the new pink profile!!

Pink Facebook Suvery Scam

Detailed Analysis
A message currently appearing on Facebook claims that users can switch their Facebook profile from "boring" blue to pink. The message invites people to take advantage of this limited time "Switch to Pink" offer by clicking a link in the post.

However, the post is in fact a survey scam. Users who fall for the ruse and follow the link will first be tricked into spamming the same "Pink Profile" message to their friends by sharing and commenting via the bogus "Switch to Pink" page, as shown in the following screenshot:

Swicth To Pink Scam

Next, they will be told they must complete a survey or offer before their profile can be switched to pink. Some of the "survey" pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others invite them to download dubious toolbars, games or software. Still others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

No matter how many offers or surveys they complete, or what services they subscribe to, victims will never receive the promised pink profile.

The scammers who create these schemes will earn commissions via suspect affiliate marketing systems each and every time a victim completes an offer or participates in a survey. Victims may also be faced with large phone bills for unwanted mobile phone services and, because they have provided name and contact details, they may be inundated with unwanted promotional emails, phone calls and junk mail.

If one of these spam messages appears on your wall, just delete it. Do not follow any links in such messages.

Note that this scam is in no way related to the Add a Pink Tinge to Your Profile breast-cancer fundraiser operated by Australia's CUA bank in October, 2011.

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Issue 123 Start Menu

Pages in this month's issue:
  1. A Special Appeal to Facebook Users - Unauthorised Use of Baby Zoe Chambers Photograph
  2. TalkTalk Service Cancellation Phishing Scam
  3. Facebook Protest Message Against Casey Anthony Book Deal
  4. Gang Initiation Warning Hoax - Infant Car Seat Left On Roadside
  5. What is a Facebook Survey Scam? - Survey Scams Explained
  6. Fake LinkedIn Email Leads to Pharmacy Spam Website
  7. Rihanna Is NOT Dead
  8. Animal Mistreatment Protest Message - Firecracker Put In Dog's Mouth
  9. Hoax - Facebook Will Pay Three Cents Per Share to Help Baby With Facial Cancer
  10. Social Media Driven Hope Barbie Campaign
  11. Unfounded Facebook Rumour - Thierry Mairot Wants to Talk to Children About Sex
  12. Animal Rescue Site Email Forward
  13. Eden Project Recall Of Bracelets Made From Jequirity Bean
  14. Hoax Warning: Lost Child Lure - 'New Way for Gang Members to Rape Women'
  15. 'Switch to Pink Facebook' Survey Scam
  16. Tanner Dwyer Friend Request Hacker Hoax
  17. "Went To The Party" Anti Drink-Driving Message
  18. Bogus Warning Claims KiK Messenger is a Hacking Scheme
  19. Bogus Amazon Shipping Confirmation Emails Point To Malware
  20. Stolen Tibetan Spaniels Alert
  21. Video Of Hero Dog Pulling Another Dog From A Busy Highway
  22. Facebook Message - RIP for Family Slain by Man Dressed as Santa
  23. False Warning - Do Not Add 'Jason Lee' Because Its a Virus