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Facebook Survey Scam - KFC Free Gift Card

Outline
Message appearing on Facebook claims that users can click a link to receive a free $100 gift card from KFC.



Analysis
The message is not an official KFC promotion. The message is a typical survey scam. Users who fall for the ruse and follow the link will first be tricked into spamming the same fake promotion to their friends by "liking" or "sharing" the bogus KFC promotions page. Next, they will be told they must complete a survey or offer before receiving their free gift card. Some of the "survey" pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others invite them to download dubious toolbars, games or software. Still others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

No matter how many offers or surveys they complete, or what services they subscribe to, victims will never receive their promised gift cards.

The scammers who create these bogus promotions will earn commissions via suspect affiliate marketing schemes each and every time a victim completes an offer or participates in a survey. Victims may also be faced with large phone bills for unwanted mobile phone services and, because they have provided name and contact details, they may be inundated with unwanted promotional emails, phone calls and junk mail.

KFC has denied any involvement with this fraudulent promotion, via its Australian Facebook Page:
Hi all KFC Australia Fans,
We have had a number of questions and posts to the page regarding the $100 gift voucher offer currently being circulated on Facebook.
We can confirm that this is NOT an official offer and apologise for any inconvenience that this may have caused. If you have installed an application or connected the offer to your account we would advise you remove it immediately. Thank you.


Example
Get $100 KFC Gift Card (limited time only) CLICK HERE & CLAIM NOW [Link removed]
KFC is currently giving away $100 gift card to 10,000 lucky Facebook users!

KFC Survey Scam


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Last updated: 2nd January 2012
First published: 2nd January 2012
Research by Shevaun Fitzpatrick, Brett Christensen Article written by Brett M. Christensen
About Brett Christensen and Hoax-Slayer

References
KFC Australia