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Kroger 'Free Coupons' Survey Scam

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Message being distributed across Facebook claims that users can receive free coupons from American retailer Kroger just by sharing a message and visiting a third party website to claim their prize.

Kroger Survey Scam Facebook

Brief Analysis

The message is a survey scam. The promotion has no connection to Kroger and no coupons are being given away. The goal of the scam is to trick users into divulging their personal information via bogus online surveys.



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Kroger Survey Scam

Detailed Analysis

A message currently being distributed across Facebook claims that US retailer Kroger is giving away $100 worth of coupons to users who click a link in the post.

However, the supposed promotion has no connection to Kroger and coupons are not being given away as claimed. The message is a typical Facebook survey scam.

Those who do click the link are taken to a fake Facebook page that asks them to share the promotional message on their Facebook timeline and add a comment expressing their thanks to Kroger for the opportunity (see screenshot below).

After adding their comment, users will be redirected to another website, ostensibly to allow them to claim their coupon. However, a popup on the page will inform them that they must participate in one or more surveys before they can claim their gift card.

Some of the 'survey' pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

In reality, users will never receive the promised coupons, no matter how many surveys they participate in.

The scammers who create these bogus promotions will earn commissions via suspect affiliate marketing schemes each and every time a victim completes an offer or participates in a survey. Victims may also be faced with large phone bills for unwanted mobile phone services and, because they have provided name and contact details, they may be inundated with unwanted promotional emails, phone calls and junk mail.

Kroger is aware of the scam attempt and has stated via its Facebook page that it is not affiliated with the promotion or website in any way.

If this fake promotion comes your way, do not click any links that it contains. And let your friends know that the promotion is a scam.

Kroger Scam Fake Facebook Page

Last updated: June 16, 2015
First published: June 16, 2015
By Brett M. Christensen
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What is a Facebook Survey Scam?
Kroger Facebook Post

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