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Facebook Rogue App/Survey Scam - Free $100 McDonald's Gift Card

Outline
Post appearing on Facebook claims that users can receive a free McDonald's gift card worth $100 by following a link in the message.



Analysis
The message is not an official McDonald's promotion. The message is a typical survey scam. Users who fall for the ruse and follow the link will be tricked into installing a rogue Facebook application. Once installed, the app will spam out further fake promotions via the victim's Facebook account. Victims are informed that they must install the app before receiving the free gift card.

But even after installing the app, users will still not receive the gift card. Instead they will be told that they must participate in one or more offers or online surveys before they are eligible to receive the gift card. Some of the "survey" pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others invite them to download dubious toolbars, games or software. Still others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

No matter how many offers or surveys they complete, or what services they subscribe to, victims will never receive their promised gift cards..

The scammers who create these bogus promotions will earn commissions via suspect affiliate marketing schemes each and every time a victim completes an offer or participates in a survey. Victims may also be faced with large phone bills for unwanted mobile phone services and, because they have provided name and contact details, they may be inundated with unwanted promotional emails, phone calls and junk mail.

If you receive this message, do not follow any links that it contains.

For more information about survey scams, see:
What is a Facebook Survey Scam? - Survey Scams Explained

Examples
McDonalds Survey Scam

Now hungry people on a budget can stretch their dollar even further with a FREE MCDONALDS $100 GIFT CARD, participation required. Click for details.

Mcdonlads Gift Card Scam


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Last updated: December 18, 2013
First published: November 5, 2012
Article written by Brett M. Christensen
About Brett Christensen and Hoax-Slayer