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'200 Pieces of iPhone' Facebook Giveaway Scam

Facebook Page claims that it is giving away 200 iPhones that cannot be sold because they are unsealed. The Page claims that users can get a chance to win one of the iPhones just by liking the Page, sharing a promotional image and commenting "done".

Cartoon Fish Lure

© Ron Leishman

Brief Analysis
The Page is just one more in an endless parade of like-farming scams that exploit the gullibility of large numbers of Facebook users. The Page is not giving away iPhones, unsealed or otherwise. The goal of the Page's operators is to amass as many Page likes as possible so that it can be used to launch further spam and scam campaigns or be sold on the black market to other scammers.

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We have got 200 pieces of Iphone 5s that can’t be sold because they have been unsealed. Therefore we are giving them away for free. Want one of them? Just SHARE this photo & LIKE Our Page and we will choose 200 people completely at random on 15th November 2013

60 winners selected still 140 remaining SHARE! COMMENT(done) and you could be the next one.

Good luck!

Detailed Analysis

A Facebook Page that is currently being heavily promoted across the network claims to be giving away "200 pieces" of iPhone 5s because they have been unsealed and therefore cannot be sold. All users need do for a chance to win, claims the Page, is share a promotional message, like the Page and submit the word "done" as a comment when they are finished.

Supposedly, the 200 winners will be randomly selected on a specified date. 

However, the message is a typical like-farming scam. The Page is certainly not giving away iPhones as claimed. No amount of liking, sharing and commenting will get you a free iPhone.

The goal of the unscrupulous users who create these fake giveaway promotions is simply to collect large numbers of Page likes. By claiming that users must click "like" for a chance to win, these scammers can amass very large numbers of Page likes within a few days. And, by requiring that users share a Page message and add a comment, they ensure that their bogus Page is promoted across the network, thereby gaining many new victims every hour.

Once the fake Page has collected a large number of likes, it can be used to launch survey scams or other types of fraudulent activity. In some cases, the Page may be sold on the black market to other scammers. The scammers may also contact people who have participated and trick them into sending advance fees or personal information by informing them that they have won.

The "unsealed products" story is one that is being reused repeatedly by like-farmers. Any message that claims that expensive items are being given away just because the packaging has been opened should be treated as suspect. Real companies do not giveaway thousands of dollars worth of products just because they have been unsealed.  The concept is ridiculous.

This iPhone scam is almost identical to another scam campaign that claimed to be giving away "193 pieces of iPad 2".

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Last updated: November 8, 2013
First published: November 8, 2013
By Brett M. Christensen
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