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Fake Big W Facebook Pages Promise Large Prizes for Sharing


Facebook Pages claiming to be associated with Australian department store chain Big W, advise users that they can win Dell computers, Samsung Galaxy phones, or other expensive prizes just by liking and sharing Page posts.E

Facebook phising

Brief Analysis

The Pages are scams and are not associated with Big W in any way. The fake pages are designed to gather large numbers of Page likes and to trick users into participating in bogus online surveys. There are no prizes. If you see a message from one of these bogus Big W Pages, do not like, share or comment on it. And do not click any links that it contains.


Due To our Huge Success In the Month Of May , We have decided to give away (301) Factory Sealed Dell Computers, (Each computer Package - Includes a 27 Inch Led Display , 2 TB Hard Drive , Quad Core Processor and 8GB Ram).
To win, you must share this picture and like the page.
The winners will be announced on June 3 2014 Via Inbox Message

Good Luck, BigW

Fake Big W Facebook Pages Promise Large Prizes for Sharing

Due To our Huge Success In the Month Of April , We have decided to give away (342) Unlocked 16GB Samsung Galaxy S5 4G
To be entered to win all you have to do is the following:
1. LIKE and SHARE this photo!
2. To Claim Your Phone Click the following link --> [Link Removed]
and that's it!

Good Luck, BigW

Fake Big W Facebook Pages Promise Large Prizes for Sharing

Detailed Analysis

Fake 'Prize Giveaway' Big W Pages Appearing on Facebook:

Several Facebook Pages that claim a connection to large Australian department store chain Big W have lately been promoted heavily on Facebook. The Pages promise users expensive prizes - including 'Factory Sealed Dell Computers' and 'Unlocked 16GB Samsung Galaxy S5's' - in exchange for liking and sharing.

Some versions also ask users to click a link to claim their prize.

These Pages are scams and are not associated with Big W in any way. And, the promised prizes do not exist.

Pages are Scams:

The Pages are like-farming scams and survey scams. The goals of the scammers who create such fake Pages is to:

  • Trick people into liking, sharing and commenting on Page posts.

    Using such tactics, Pages can quickly accumulate a large number of likes. And, by getting people to share and comment, the scammers can effectively promote their Pages to a very large audience.

    Pages with high like-numbers can later be used to perpetrate further spam and scam campaigns. The Pages can also be sold to other scammers via a lucrative black market.
  • Trick people into clicking links that lead to suspect online surveys.

    Often, the scam posts trick people into clicking a link, ostensibly to claim their prize. But, after clicking the link, users will be told that they must participate in various surveys before being eligible to win the promised prize.

    Some of the survey pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

    No matter how many surveys they complete, participants will never get the promised prize.

    The scammers responsible for the fake Pages earn a commission via a dodgy affiliate marketing system when someone completes a survey.

Do Not Like, Share, Comment or Click:

Fake prize giveaway Pages are very common on Facebook. The Pages pretend to be from many high-profile companies and brands. Be wary of any Page that claims that you can win an expensive prize just by liking, sharing, or filling in a survey.

If you encounter one of these scam Pages, do not like, share, or comment on any of its material. And, do not click any links in the posts.

Report Fake Pages And Warn Your Friends:

You can help by reporting scam Pages to Facebook:
Fake Big W Facebook Pages Promise Large Prizes for Sharing

And, make sure that your Facebook friends know about like-farming and survey scams so that they can avoid them as well.

Last updated: June 3, 2014
First published: June 3, 2014
Written by Brett M. Christensen
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