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Dell Computer Giveaway Survey and Like Farming Scam

Message circulating on Facebook claims that users can receive a free Dell computer just by liking a Facebook Page and participating in an online survey.

Dell Computer Scam

© iqoncept

Brief Analysis
The message and the associated Facebook Page is a like-farming and survey scam. No Dell computers will be given away. The scam is designed to artificially inflate the number of likes gained by the scam Page as well as trick users into submitting their information via bogus survey sites.

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We have an extra 200 boxes of Dell computers that can’t be sold off because they have been unsealed. Therefore we are giving them away.

Want one of them? Just SHARE this photo & LIKE our page. We will choose 200 people completely at random on July 30 and winners will be notified via inbox message.

LAST STEP: Confirm Your Entry at [Link Removed]

Good Luck!


Detailed Analysis

This message claims that 200 boxes of Dell computers are being given away because they have been unsealed and therefore cannot be sold. Supposedly, all users need do to go in the running for a free computer is like the Facebook Page where the message originates, share the message on their network, and click a link to confirm their entry.

However, the claims in the message are untrue and the Facebook Page is a combined like-farming and survey scam. The Page has no connection to Dell and no computers are being given away.

The purpose of the bogus Page is twofold. Firstly, it attempts to gather large numbers of likes under false pretences. Secondly, it attempts to trick users into divulging their personal information via various dodgy online survey websites. Users are told that they must confirm their prize entry by participating in one or more of these surveys.

Like-farmers try to garner as many likes for their bogus pages as possible in the shortest possible time. By tricking people into sharing their material and making comments, the like-farmers are able to promote their scam Page to a wide audience, thereby collecting even more likes. Pages with high like numbers can later be sold on the black market, renamed and re-branded to suit the goals of the buyer, and used to promote the buyer's products or services. They can also be used to collect personal information from participants, and function as platforms for other types of fraudulent activity. 

Survey-scammers use the promise of expensive prizes to entice victims into visiting their bogus survey pages. Some of the "survey" pages ask users to provide personal information including name, address and contact details, ostensibly to allow them to go in the draw for a prize. Others invite them to download dubious toolbars, games or software. Still others will claim that users must provide their mobile phone number - thereby subscribing to absurdly expensive text messaging services - in order to get the results of a survey or go in the running for a prize.

No matter how many offers or surveys they complete, or what services they subscribe to, victims will never receive either the promised Dell computer, or any other supposed prizes offered along the way.

The scammers who create these bogus survey promotions will earn commissions via suspect affiliate marketing schemes each and every time a victim completes an offer or participates in a survey. Victims may also be faced with large phone bills for unwanted mobile phone services and, because they have provided name and contact details, they may be inundated with unwanted promotional emails, phone calls and junk mail.

The absurd claim that products must be given away just because the packaging has been unsealed is an increasingly common scammer ploy. Any message or Page that makes such a claim should be treated as suspect.
More of these bogus Facebook Pages are surfacing on Facebook every day. Be wary of any Facebook message that claims that you can win an expensive prize just by liking a Page or sharing a picture.  And any supposed promotion that claims that you must participate in a survey as a means of verifying your claim or proving your identity is sure to be bogus. If you come across such a "promotion", do not like, share or comment on its material or click any links its messages contain.

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Last updated: July 24, 2013
First published: July 24, 2013
By Brett M. Christensen
About Hoax-Slayer

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