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JetBlue Vacation Giveaway Like Farming Scam

Facebook Page posing as a JetBlue Airways page claims that Facebook users can win a six day all expenses paid vacation just by liking and sharing a promotional image.

Vacation button

© denrud

Brief Analysis
The Page is not associated with JetBlue and it is not giving away vacations as claimed. The Page is a typical like-farming scam designed to trick users into liking and sharing the page and its bogus material.  Pages with large numbers of likes can later be rebranded and sold on the black market or used to launch further spam and scam campaigns.

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With summer ending we have decided as a fun promotion to give away 5 tickets to any place you wish.

This will be an all paid 6 day Vacation Package for you & 4 of your friends. (This includes Airfare,Hotel and $1,800 spending money).

To win you must Like & Share This Photo

Winners will be choosen Via Inbox Message on August 19 2013 at 10pm.

Good Luck , JetBlue

Detailed Analysis

According to this Facebook Page, which claims to be from JetBlue Airlines, lucky Facebook users can win an all expenses paid vacation to anywhere they wish just by liking and sharing a promotional image.

However, the Page is not associated with JetBlue airlines and it is not giving away vacations as claimed.  The Page is a typical like-farming scam designed to trick Facebook users into liking and sharing the Page's bogus material.

The goal of the scammers who created the Page is to accumulate as many Page likes as possible in the shortest possible time. By asking participants to share the supposed prize information, the scammers are effectively creating their own band of dedicated spammers. Every time somebody likes, shares or comments on the bogus message, the Page is being further promoted and will therefore collect even more likes.

Once the scammers have gathered a large number of Page likes, they can then use the page for other nefarious purposes.  There are entire black market websites dedicated to selling Facebook Pages, so the scammers may sell the Page to unscrupulous marketers who will rebrand the Page to suit their own needs. Or the scammers may use the Page to launch further fraudulent promotions such as survey scams. They may also trick supposed prizewinners into supplying personal and financial information or sending money in advance for processing fees or other imaginary costs.

New like-farming scam Facebook Pages are appearing on the network every day. Don't be fooled. Any Page that claims that you can win an expensive prize just by liking and sharing a message is likely to be suspect.

The genuine JetBlue Facebook Page has warned users about the scam pages, noting:
Sorry folks, we wouldn't run a contest outside of our official Facebook account: If you see this sweepstakes (or anything similar), please don't share it – simply mark the faux contest as spam. We’ve also notified Facebook and they are working to remove the JetBlue impostor. Thanks for keeping it real.
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Last updated: August 19, 2013
First published: August 19, 2013
By Brett M. Christensen
About Hoax-Slayer

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